Meet the team.
CEO & Co-founder
JulieAnna Giannini
JulieAnna Giannini is an experienced marketing and communications professional with more than 20 years of expertise in PR and corporate communications. She specializes in brand storytelling, bringing narratives to life for a diverse range of direct-to-consumer, B2B, and consumer brands. JulieAnna's portfolio includes collaborations with iconic brands such as Woolrich, Sorel, Bogs, UNLESS Collective, and Autodesk. With experience across various industries, from footwear to technology, she has made impactful contributions to a multitude of high-profile companies. Her versatile marketing skills encompass writing, editing, media relations, event marketing, celebrity and influencer program management, TV & film placement, and strategic social and community engagement, all rooted in the art of brand storytelling.
COO & Co-founder
Steve Giannini
Steve Giannini is a distinguished Software Executive, Operator, and Investor, known for his strategic acumen and leadership. With a successful tenure as CEO at Bright.md, his experience extends to co-founding Opal, an enterprise software company that caters to renowned brand marketers, including Target, Whole Foods, Rothy's, Microsoft, Nike, Apple, and Starbucks. Steve's deep understanding of brand communication and PR needs stems from his pivotal role at Opal, where he served as President and CEO for nearly a decade. Earlier in his career, he led Alliance Network Group, where he provided advisory services and strategies to clients like Verizon, Konami, and the Wall Street Journal, alongside Fortune 500 corporations and startups. He began his career in finance at KPMG and was VP of Strategic Partnerships at CNET. Steve's expertise encompasses C-level guidance, growth strategies, operational efficiencies, and financing and corporate transactions, making him an invaluable partner for brand marketers seeking tailored communication and PR solutions.